Forsman & Bodenfors

On 'The Spotify Parenthesis' and Call of Duty

Our weekly roundup of the ad scene in Europe

On Missy Elliott, Seagram's and Polestar

On Tagline, how Forsman & Bodenfors made the crown jewel of the 'Live Test Series'
by
Tim Nudd

F&B memorializes workers who lost their lives in Qatar

Also: epic cameo from a pan flute

What's the currency of inclusion in a space defined by marketability?

Polestar channels the 'Overview Effect'

Swedish sensibility, NYC energy: Meet F&B NY's new co-head of creative
by
Tim Nudd